Posted by Carolina Ferrarezi Da Fonseca | 06/27/2024
There’s something about a sunny day that just brightens our mood, perks up our spirits and makes us all want to race outside. But it’s no secret that those warm, beautiful rays can also damage our skin and cause premature aging. Today’s consumers are well aware of these risks. Which is why, now more than ever, they are looking for products that will protect their skin and give them complete peace of mind when they’re out having fun in the sun.
Posted by Bianca McCarthy, Ph.D. | 06/19/2024
Across the globe, efforts are being made to address the issue of climate change. One shining example of this can be found in South America’s high Andes, with the reforestation initiative called Acción Andina. This grassroots project, coordinated by One Tree Planted and Global Forest Generation, is the first multi-country, large-scale initiative to re-plant the tress in the high-altitude native forests of the region.
Posted by Paola Pérez | 06/10/2024
As we are all well aware, from season to season and year to year, fashion trends evolve and change. The makeup category, of course, is no exception. Because of the rapidly changing dynamics in the market, at Lubrizol we are constantly monitoring consumer behaviors and social media conversations to anticipate new trends and preferences.
Posted by Bianca McCarthy, Ph.D. | 05/23/2024
Sensitive skin is of growing concern to beauty consumers. Searches on the internet for ‘sensitive skin’ increased by around ten per cent in the US and UK and by over 15 per cent in South Korea in 2023. This makes products that can nourish and soothe sensitive skin increasingly sought after.
Posted by LLS Beauty Technical Team | 05/15/2024
Lubrizol Personal and Home Care innovation would not be possible without our brilliant scientists and researchers. This is the latest in a series of profiles of the people behind our products.
Posted by Paola Pérez | 05/08/2024
Beauty consumers are no longer satisfied with traditional sustainable makeup products. They are seeking more than just ethical sourcing and natural ingredients, expecting makeup that not only aligns with their values but also offers a wide range of colors, formats and textures to express themselves. Responding to this demand, the Lubrizol Life Science Beauty team has developed a collection of formulations that combine sustainability with performance and versatility.
Posted by Mathilde Allegre | 03/21/2024
Here at Lubrizol, our corporate mission is to deliver Sustainable Solutions that ‘advance mobility, improve wellbeing and enhance modern life’.
Posted by Bianca McCarthy, Ph.D. | 03/05/2024
Dryness, itching and scaliness are the biggest problems faced daily by men and women with sensitive scalps. The greater interest in the care of the microbiota to promote skin health together with the skinification trend have increased focus on scalp microbiota balance as a scalp problem solver.
Posted by Paola Pérez | 02/13/2024
Makeup trends evolve each year, so we are taking a look at what's coming in 2024 as spotted by our Foresee Lab™, which applies future-thinking methods, consumer insights and scientific processes to help our customers see what’s coming next.
Posted by Carolina Ferrarezi Da Fonseca | 02/05/2024
Consumer focus on sustainability continues to grow, yet frustration in finding products that match this interest remains prevalent. As a result, beauty brands have the opportunity to develop sustainably sourced products that potentially become the holy grail of beauty purchases for consumers.