While consumers are ready to make the move towards milder, sulfate-free products, most are unwilling to sacrifice the foam performance, skin feel and flow aesthetics of their traditional shampoo and cleansers. Sulfate-free systems present formulators with a host of challenges including thickening, foaming, clarity and stabilization.
The success and performance depend on the right combination of:
Lubrizol owns the toolbox to meet your sulfate-free challenges. Contact us for more information: