CLEVELAND, Ohio -– To support rapid growth in surface protection applications, Lubrizol has made a variety of investments in its thermoplastic polyurethane (TPU) business globally. These investments extend the company’s capabilities in surface protection and paint protection film (PPF), providing additional benefit to PPF manufacturers, brand owners and their supply chains.
PPFs are used to maintain the long-lasting beauty of vehicle surfaces. With more than 30 years of proven experience, Lubrizol’s ESTANE® TPU is recognized as the benchmark material for performance in PPF, a reputation carefully developed through years of strategic investments in capacity, acquisitions and technology innovation.
The company’s most recent investments include:
This integrated combination of investments uniquely positions Lubrizol to collaborate with customers and partners across the value chain to support their growth and accelerate speed to market with new product innovations, while providing additional security of supply across the globe.
This focused growth also supports the company’s recent launch of its “Made with ESTANE TPU” branding initiative, designed to promote alignment with PPF brand owners to help them specify Lubrizol’s ESTANE TPU material in their products, bringing the assurance of quality and reliability expected by their installers and end-use customers.
“Our strategic focus is on markets and applications where we can deliver value-added solutions to our customers, while helping the industry advance,” says Viviana Wilson, Director of Global Industrial Marketing, Lubrizol. “This, in turn, fuels our investment in technology, market and applications know-how, and manufacturing.”
“We’re at our best collaborating with customers across the value chain. We aim to create smarter, and this investment in TPU capacity, testing and process technology enables us to do more, and more quickly, to meet the growing demands of this dynamic market. All of this is backed by reliable, world-class manufacturing and strong technical centers, close to our customers,” states Gabe Rhoads, General Manager, Lubrizol Engineered Polymers.
With a global manufacturing footprint and technical centers of excellence in the Americas, Europe and Asia, Lubrizol is well positioned to serve the global PPF and Surface Protection industry.
To learn more information about ESTANE® TPU for Paint Protection Film applications visit go.lubrizol.com/PPF.
About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a science-based company whose specialty chemistry delivers sustainable solutions to advance mobility, improve well-being and enhance modern life. Every day, the innovators of Lubrizol strive to create extraordinary value for customers at the intersection of science, market needs and business success, driving discovery and creating breakthrough solutions that enhance life and make the world work better. Founded in 1928, Lubrizol has global reach and local presence, with more than 100 manufacturing facilities, sales and technical offices and 8,000 employees around the world. For more information, visit www.Lubrizol.com.
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Laura Hall, Global Marketing Director
laura.hall@lubrizol.com